Choosing a Portable Trade Show Display
Portable trade show display units are investments and should be viewed as such. That means that the most inexpensive unit is not always the best unit. The more important consideration is whether or not the unit has the features that you need to successfully operate your trade show booth and whether it is durable enough to give you many years of use. You have already made a significant investment in the trade show booth space, in shipping items, and in travel, so there is no point in pinching pennies when it comes to the actual display.
Promotional tables are the most widely used form of portable unit and when choosing one, durability is an important aspect to consider. Promotional tables are made form a variety of materials and aluminum units are usually the most sturdy. Custom graphics are essential for any portable unit to properly introduce potential customers to your products and services. Most companies that sell portable units also print out custom graphics for the units. It is a good idea to consult with the company to find out exactly where the graphics can be placed on the unit and what format the images need to be sent in.
For firsthand knowledge of how durable a unit is and how easy it is to setup and dismantle a particular unit, it is important to talk with exhibitors who already own one. Often they will be happy to share their experiences with you and this information can be invaluable in helping you to choose your next trade show portable unit.
